Monday, November 30, 2009

Is your dog the fat kid in obedience school...?

Quote of my month:
Me: "Aw, look at how cute Lenny (my dog) is. He's licking my toes! Heehee!"
My Husband: "Gross"
Lenny: ::starts licking his own butt::
Me: "Oh, Lenny, that's gross! Why are you licking your butt?"
My Husband: "He's probably trying to get the taste of your toes out of his mouth"

This quote has absolutely nothing to do with the substance of this post. I just thought it was entertaining.

Sometimes there are people who make me just say "um, what." They are technically entrepreneurs who make their money by preying on the crazies who exist in America today. The label "crazies" applies to a wide range of people. There are Environmental Crazies, New Age Crazies, Pets-are-People-Too Crazies, Compulsive-QVC-Shopping Crazies, and Californians just to name a few. My favorite, by FAR, are the New Age Crazies, because often they overlap with every other group. You'll find those New Age folks just about everywhere except Adoration (ah, my sweet refuge). Right...so most of these people are the EASIEST to market to, and there's all kinds of crap and services you can sell them because they think they "need" these things.

Just as an example, there are people who make money off of Snuggies for Dogs. Snuggies....for DOGS! It's not like they have a fur coat or anything that they can wear around 24/7...er...wait. But you know what? PEOPLE BUY THAT STUFF!! And, of course, I'm talking about more than just those folks who buy it as a gag gift for their exceptionally tiny college friends who would probably fit in the Dog Snuggie with room to spare (haha. Short people are funny.) Someone has made a crap-ton of money off of this. Good for you, whoever you are. You've captured the spirit of the American Dream--sell crap and get rich doing it. Doggy sweaters/clothes and designer water bowls fall into this category.

People who dig the "New Age healing" are the BEST. Light therapy. HA! I could totally do this..."here, I have these special aura-cleansing lights. I see that your aura is clouded and dark, do you have pain and suffering in your life right now? Ah, lie down and let me shine my colored aura-cleansers on you. You'll be feeling energized again in no time. [now insert some kind of bullshit using scientific words] Oh, well the photons from all along the spectrum will activate the protons all over your body and equalize the electrons...so that there's no negative energy or charge. Just positive. We're all about the positive here. Your aura will be shining brighter than before." Win. I'd buy myself some strobe lights and one of those colored lamps from target for $39.99, and then I'd charge $100 for a consultation and initial evaluation. Then I'll have a 6-session package or a 12-session package, with each 60-minute session for the low price of $499! Get $50 toward your next treatment if you refer a friend! You KNOW there are people who would swear by this and come in for treatments.

What about the people who feel emotionally and spiritually connected with various animals. Like they have some sort of intimate spiritual relationship with Grizzly Bears. "AH, the bear spirit awakens my soul. He speaks to me." Yeah yeah. This is PERFECT! I'd market a body cream to these folks, made from Grizzly Bear milk and pine extract. Use it before your next camping trip and you know what? The bears will approach you as one of their own and accept you as a friend. They'll invite you over to their den for dinner where you'll sup on fresh honey and wild Alaskan salmon. Included with every 20-oz jar of "Beary Smooth" is a Bear sign language translation guide...so that you can communicate more effectively with our furry brethren. I'm so money.

But there's one thing that I've been thinking about since I was a kid. My brother and I would throw around ideas about this kind of business, and now that I've had a little more experience in the real world, I think there might just be something there. This goes back to the Pets-are-People-Too Crazies. You know how there are are commercials for dog food that are designed for overweight animals? I personally think that it is (in all sincerity) a good idea, because pets aren't meant to be so fat that they can't move...they need to be able to run around and play and go for walks without having their bellies drag on the ground. These commercials/products are for serious people who are concerned about their dogs' fat asses...and health. But I think we can take that further...time to market to the Crazies. Here's what I propose: pet gyms and plastic surgery for animals--because your dog has a right to feel like the beautiful, confident pekingese that she is. Play on the Crazies' fears. "Is your dog the fat kid in obedience school? Do the other dogs make fun of him? Does he sit by himself at the lunch bowl while the other, fitter dogs laugh? It's time to get Fido to DOG GYM! At Dog Gym we have Puppy-robics classes every day from noon til three, we have personal trainers available so that he can reach his weight loss goal, we have swim classes, Puppilates, weight training, kick boxing, and a newly-renovated cario room! In no time, your dog will go from "Ruff ruff..." to "Bow-WOW!" Those young bitches around town won't even recognize your buff mutt. Sign up today at DOG GYM!" HAHA!! Do you even know how much money I'd make? oh my gosh SO much money.

So, comrades, realize how wonderful America really is...because it's where there will always be some poor sucker who's willing to buy whatever junk you're peddling.

Wednesday, November 25, 2009

Creative cures for that unemployment boredom...

Have you ever read those articles/books that have recommendations for jobs that moms can do at home to make a little extra moolah-dinero? You know, those gems like being an Avon (or Mary Kay) lady...starting an online bakery/candy-making business...or online data entry? Well that's all great except when

1. You're not into the business of bothering your neighbors/friends/family to buy face goop that you yourself wouldn't even use (I've seen a MaryKay convention UP CLOSE [believe me. the makeup doesn't help.]. It's nowhere I'd ever want to be. Talk about your teenage-girls-in-middle-aged-bodies. ::shudders::).

2. You can't cook/bake anything unless it's canned soup. Let's be honest, we can't all be Nigella. In fact, most of us aren't. Some of us just came from 4 years of college food (which, don't get me wrong, can be very good at some universities) where the dining hall ladies cut our Jell-o cubes for us. Unless people like crumbly/black cookies, selling baked good is probably not the best avenue for me.

or 3. You don't feel like hating your life/punching yourself in the face just to alleviate the boredom.

So I've decided that there are a few options that anyone can do. And even if you don't sell your ideas or make any money, at least it will be worth your while because you'll at least keep your brain exercised (gotta stave off that Alzheimer's! That's why I do a crossword and a sudoku every day.) But I don't see how any person, however mildly creative, couldn't sell their ideas--considering the amount of crap there is out there. You'll see what I mean...read on.

1. Write books for little kids. Seriously, have you seen baby books lately? REALLY?! 5 pages, about 30 words, some stupid cheesy pictures (and don't forget that there ALWAYS has to be some kind of crappy distorted mirror on the last page that says "Woo hoo! It's YOU!") That is ALL you need. And they're all so stupid...like they're about colors or animals and they have dumb titles such as "Colors! Colors!" or "Animal Fun!" Parents are supposed to teach their kids their colors and animals. MY books would teach kids the important things in life that many parents don't seem to stress enough. For example, there's the always-classic "Stop Poopin' Your Pants...OR ELSE!" and here's how it'd go--

page 1: "What's that smell? It smells so bad!"
Page 2: "Making everybody sad."
Page 3: "No one wants to be around the friendless kid whose pants are browned."
Page 4: "Worse than droolers and nose-pickers is the one who's fudged his knickers."
Page 5: "He isn't asked to join in games, and no one cares to learn his name"
Page 6: "What rancid stench from depths within! The cause of ultimate chagrin."
Page 7: "Who is he who smells so foul? The one who can't control his bowels!"
Page 8: "The one who'll never have a friend, who'll always have to buy Depends"
Page 9: "Woo hoo! It's YOU!" (and then there'll be the ubiquitous distorted mirror on the last page)

Why am I not published yet? It even rhymes, which is usually never the case with children's books.

2. Compose TV or radio jingles. Again...have you HEARD any of these jingles lately? They makemy ears bleed and my heart hurt. (Pepto Bismol is an exception. That is the best advertising I've ever seen. I'm being serious.) There's one recent commercial that is especially horrible--and it's for the steps you need to take to keep yourself healthy in a world ridden with swine flu germs. It's just a woman singing (like a diva) "WASH HANDS! COVER YOUR COUGH! STAY AT HOME WHEN YOU ARE SICK!!" Really? No rhyming? Remember when you were little and you would just sing tunes or songs about your day or what you were doing at any given moment...and you just made stuff up? Same thing. Do it now. For instance I could at this very moment compose a jingle about Nutella. "Nutelllaaaaa....makes life much bettaaaa." Done. I'm available for hire.

3. Create greeting cards. Easiest job ever. It could range from a blank card with a picture of a sleeping puppy on it to a card with a novel written on it. Seriously. EASY! Get started at home today...take your dog (or whatever pet...or even your children) and cover their cheeks and mouths in icing. Take a picture. Put it on the front of the card, and on the inside write "What cake?" Sell it for $2.99. Instant success. But don't forget that birthdays aren't the only occasion for cards. There are also the ones that are "Just Because" or "Thinking of You"...take a picture of a glass of water (or a watering can or a hose or a faucet), put it on the outside of the card, and on the inside of the card write "Water you up to?" or "Hose it goin'?" Simple picture on front? check. Lame pun? Check. Yeah. It'd sell like hotcakes.

Well there it is. Have fun, be creative (or not...you'd probably still be able to make money), and enjoy the company of your imagination.

Monday, November 23, 2009

Wisdom from my dad

My dad was right. He always is. Sophomore year of college, we went out for lunch and he told me, “When you look for your first job after graduation, it’s gonna take you a long time before you find one. You will cry. A lot. You need to make connections. If you don’t have connections, you will never have a job ever.” I wish I had listened.

I suppose I got my first experience with my father’s supreme wisdom when I was three years old and he told me that pooping my pants is disgusting and if I continued I would never have friends. That was the last day I ever wore a diaper. I just wish I was as smart at 19 as I was at three. It's not like I'm still pooping my pants...I'm just saying I brushed off my dad's warning, and I didn't focus on the whole "making connections" thing. It certainly came back to bite me in the ass. I'm 22 with a college degree in Economics and Russian and zero jobs. No one tells you that applying for jobs, is a full time job. Except instead of getting paid with dollars you get paid with an increased sense of bitterness and self-loathing.

Which is why I've decided to make the best of it. It forces you to look for the small things throughout your day that make the day about a thousand times more entertaining. FOR INSTANCE, I have this squirrel that lives in my yard who is completely awesome. He sits on the sill outside the window and watches Price is Right with me in the mornings. He usually wins the showcase, but I don't let that ruin our friendship.

I like to think of myself as Fun-employed (none of that Negative Nancy "unemployed" business. We're about optimism here.) Every day I have 9 hours to myself while my husband is at work. After I subtract the time spent applying for jobs, time spent NOT getting called back for interviews for said jobs, and time walking/playing with my dog, I have plenty of time for my imagination to exercise itself. You ever wonder why little kids are far more creative than adults? It's because they have the time to be creative. Well, when you're funemployed you have that time again. You don't have to worry about how you're going to write 12 pages on genital imagery in Pushkin's poetry. You don't have to worry about how you're going to argue that Thomas Malthus was just a pessimist on his period. Instead, you're free to think about the important things in life...like why Vladimir Putin thinks that riding shirtless on horses is what people want to see...or thinking about what your cover-job would be if you were a member of the CIA (mine would be CIA agent...no one would actually suspect that a CIA agent would *tell* people that they were a CIA agent)...or trying to think of reasons why Seth Rogan is so popular (by the way, I still can't think of any).

It also gives me time to work on my runway walk, because if I'm going to apply to be on America's Next Top Model Cycle 15 (I missed the deadline for Cycle 14), I'm going to have to fierce-it-up a bit. Word to the wise: if you're going to work on runway walking, one of the best places to do it is in the foil/saran wrap aisle at the grocery store. It has the fewest people...and nothing says "I'm powerful and fashion-forward" quite like Reynold's Wrap.

So if you're unemployed, think about making yourself FUNemployed. It's about infinity times better than wallowing in despair and nursing the wounds of your ravaged self-esteem. Plus, your grocery store experience will be a LOT more fun.